Alex is the co-founder of ThriveBox and brings a background in Industrial-Organizational psychology and high-performance consulting, with experience supporting U.S. special operations and other elite groups. Alex has spent her career helping people and teams unlock their potential, with expertise in cultivating performance mindsets, translating goals into results, and applied human development. Through ThriveBox, she channels her passion for fitness and health into creating smarter, more supportive nutrition solutions that empower communities, from athletes striving for peak performance to everyday members seeking healthier choices.